|本期目录/Table of Contents|

旅游地意象形成影响因素研究综述(PDF)

《内蒙古大学学报(社会科学版)》[ISSN:1000-9035/CN:22-1262/O4]

期数:
2013年02期
页码:
81-88
栏目:
工商管理研究
出版日期:
1900-01-01

文章信息/Info

Title:
Factors of the Formation of Tourism Destination Image:A Review
作者:
乌铁红
内蒙古大学历史与旅游文化学院, 内蒙古呼和浩特 010021
Author(s):
WU Tie-hong
College of History and Tourism Culture, Inner Mongolia University, Hohhot 010021, China
关键词:
旅游地意象影响因素研究综述
Keywords:
tourism destination imageimpact factorsreview
分类号:
F59
DOI:
-
文献标识码:
-
摘要:
旅游供给方发射性因素对旅游地意象的影响研究主要包括信息源的影响、目的地节事活动等的影响、旅游地居民与旅游地属性的影响。来自需求方的影响因素包括个体的社会人口统计学特征、旅游动机、文化差异与地理来源、熟悉程度与旅游体验对旅游地意象形成的影响等。而国内有关此类问题的研究还处于起步阶段,研究的成果较少,研究的深度和广度尚待拓展。
Abstract:
Based on the analysis of foreign academic literature about the impact factors on tourism destination image formation, this research made a detailed summary of the study progress from the tourism market demand and supply. The launching factors of supply-side include information source,festival activities of tourism destination,and the role of residents on the tourism image. The impact factors of tourism in the demand-side include the social demographic characteristics of tourists,travel motivation,cultural differences and geographical sources,familiarity and the experiences of travel. The domestic research is still in the initial stage,and has fewer findings. Consequently,the depth and breadth of the research should be expanded.

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备注/Memo

备注/Memo:
收稿日期:2012-3-27;改回日期:。
基金项目:内蒙古自治区自然科学基金项目(项目批准号:2011MS0602);内蒙古大学高层次人才启动基金项目(项目批准号:Z20090133);内蒙古大学文科创新团队项目(项目批准号:121106-19)
作者简介:乌铁红,女,蒙古族,内蒙古赤峰市人,内蒙古大学历史与旅游文化学院,教授;中国科学院地理科学与资源研究所博士后流动站,研究人员。
更新日期/Last Update: 1900-01-01